Once a rule-breaker, always a rule-breaker, it seems.
Despite German liberality on lighting up in public places, Fifa has insisted this be a no-smoking World Cup.
All 12 tournament stadia have been decreed smoke-free zones – as pre-match adverts featuring Michael Ballack and Owen Hargreaves make clear.
The pair demonstrate their disgust at the merest wisps of smoke spreading their way – then give cheesy thumbs-up when the offending cigarettes are stubbed out.
Yet one troublesome spectator just keeps puffing away on his cigars every time he celebrates a goal.
When your side is Argentina, this can be a regular occurrence.
But then again, when your name is Diego Maradona, perhaps it would be a brave steward who tried to stop you.